You can collect these statistics in Google Analytics. Most social media channels have excellent tools for tracking statistics themselves. Back to the source An important indicator of the success of your content marketing strategy is the source of your traffic. Where do the visitors to your website come from? Do they find you through a Google search, a campaign you've been running on Facebook for the past few weeks, or a Google ad that's currently running? When you can map the source, you can respond to this in your strategy or with new content.
Time use One of the other metrics for your website mentioned in the infographic is the time visitors spend on a particular page before leaving it (also referred to as "session duration"). If visitors are present on a page for a while, you can conclude that they are Fax List actively viewing the posted content and that it is relevant to them. If it turns out that they only view a page for a few seconds, it is advisable to take a closer look at the content on that page. Want to read more about 8 key content metrics that are smart to keep an eye on for your content marketing?
Then scroll down to view the infographic. Click on the image for a larger copy. Infograhic metrics content marketing Are you a fan of infographics? Then follow the entire Infographic Day series . In this, Bianca van de Keterij discusses a relevant infographic every time. Create clear dashboards in Google Data Studio Data and statistics are in many different places. Curious about how to collect the most important information in one central place? And how do you make data accessible to others? Check out our Google Data Studio training. You learn to visualize and present marketing activities in a beautiful, well-arranged way. Interested?